Alderbrook Winery"Alpine provided an integrated, comprehensive solution to web marketing. They delivered a dynamic website that allows Alderbrook staff to update news, events and products. The sophisticated email marketing, online shopping, tracking, and ability to rapidly publish information is a powerful combination for generating results." -- Mark Crapeau, President, Winery Partners The ChallengeAlderbrook wanted a more visually attractive website that better represents the quality of its winery and wines. Updating winery events and news, and keeping in touch with loyal customers, needed to be quicker and easier. Also, it needed to be simpler for visitors to sign up for the wine club and buy wines online. The SolutionAfter a thorough web assessment, Alpine's partner, Winery Partners, chose Alpine Center Stage to design a new website with the customer and ease-of-use in mind. To break the cycle of thinking of website building as a one-time event, the Winery holds a commitment to continuous monitoring and improvement. Rainmaker was used to keep loyal customers up-to-date with what is happening and deliver shopping specials, and E-commerce to build an easy-to-use online wine store.
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The ClientSet back in the vineyards of southern Dry Creek Valley, Alderbrook Vineyards & Winery has long been a favorite destination spot of visitors to Sonoma County. The Winery has won numerous awards for its Zinfandels, and recently won nine awards for its wines at the Sonoma County Harvest Fair. |
