Continental Mills

The Challenge:

Continental Mills was interested in improving the web presence for its corporate website and ten additional brand-specific sites.

The Solution:

Build a master website with related "microsites" unique for each brand. Develop an interactive online recipe box that enables visitors to select, print and store recipes from a database of recipes across all brands.

Build a dealer locator that uses real-time cash register data enabling bakers to determine the closest store that carries their requested product.

Build contact forms to collect valuable marketing and consumer information from customers, and route the information to the appropriate brand manager.

Allow the site administration to be managed centrally or by individuals who maintain only web content in their specific area.

Alpine Intenet Solutions' Center Stage Professional web content management software is used to build this online strategy.